The Graphic Design and Advertising trains students to become professionals capable of configuring and formalizing messages and transcribing them into visual systems.
Graphic designers are responsible for translating into the visual language the ideas and concepts that are to reach the target audience.
The fast pace of advances in graphic design and advertising requires great dexterity in keeping up with the constant progress in IT and an open attitude towards innovations.
In this context, the aim of this program is to provide a solid foundation, with studies combining tradition and modernity, theory and practice, and technology and aesthetics.
